Real-World Evidence

Document your treatment impact

The launch of your new medical product doesn’t mark an end to your work – it’s just the beginning.

It’s important to document the impact of your medical treatment in the post-marketing phase with real-world evidence. This data is available and often requested by patients, health care practitioners (HCP) and payers.

What is ‘real-world evidence’?

Just like documentation in the research and development process is crucial in the receipt of medical products, the real-world data from practical use of the product is important to determine the future use of this and similar products in the market. Real-world evidence (RWE) is a term for gathering this practical data from the real world (RWD).

Meet the real people behind your real-world evidence

RWE projects require specialist knowledge and cross-functional collaboration. Our process transforms Nordic healthcare data into clear evidence that regulators and stakeholders understand, helping you build stronger cases for your products without the complexity.

RWE’s use in the drug lifecycle

Where does RWE add value in drug development? Quite simply: almost everywhere. This overview highlights how real-world data is used from early trials to regulatory approval and well after commercialization.

Why is ‘real-world evidence’ important?

Real-world evidence is becoming increasingly important to companies in the pharmaceutical industry. Real-world evidence integrates data from multiple sources across multiple study cases. This real-world data is very important to stakeholders, HCP’s and patients in order to believe in and trust the product. By analyzing real-world evidence effectively, you can react to real-world data much more rapidly which makes your level of control over the market higher. Signum consultants can help you use relevant data and appropriate methodologies to see the impact and plan your next step.

Working with real-world evidence is a challenge. Organizations must work as a team and overcome the traditional barrier between medical and market access. But exploring treatment impact can also be an opportunity to sharpen your focus and target new audiences who can benefit from your product. It will also help you meet the expectations of public authorities.

Real-world evidence workshop


Your journey towards real-world excellence

Working with real-world evidence tends to bring people together. It brings you closer to your market and an understanding of the impact your treatment has in real-life situations.

Man having a discussion with his team in an office

Charting the future for Nordic pharma


Forward Thinkers Review 2.0

Want to know what it takes to grow in the Nordic pharma industry over the next 3-5 years?

“We analyze the dynamics behind the market, which leads to insights based on the patient treatment reality – insights that are valuable not only to you, but to patients, HCPs and payers.”

Mads Obi Bergsten

Product and Portfolio Manager

Mads Obi Bergsten, employee at Signum, Product and Portfolio Manager

For more information, please contact

Anne Cathrine Falch-Jørgensen. employee at Signum, Head of RWE, Nordics

Anne Cathrine Falch-Jørgensen

Head of Nordic Real-World Evidence


acfj@signumlifescience.com

+45 61 776 975

Frequently asked questions

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HCPs and patients increasingly expect proof of treatment effectiveness beyond clinical trials. RWE integrates data from real usage patterns, diverse patient populations, and multiple sources, offering a transparent and realistic picture that strengthens confidence in the product and the company behind it.

Authorities and payers increasingly require evidence of real-world effectiveness, safety, and resource impact. RWE provides this data in formats regulators trust, strengthening submissions, satisfying transparency requirements, and supporting reimbursement decisions.

RWE provides a factual, data-driven view of how treatments behave under real-life conditions. This reduces guesswork, supports more precise forecasting, and helps teams plan next steps with greater confidence, whether it involves adjusting positioning, preparing submissions, or targeting new audiences.

The Nordic region offers rich, granular healthcare data. This provides a rare opportunity to follow patient journeys over long periods and analyze treatment effectiveness with exceptional accuracy. The result is more robust, credible evidence for regulators and stakeholders.

RWE informs nearly every phase: from understanding patient populations in early trials to supporting regulatory approval, post-marketing surveillance, safety monitoring, and ongoing commercial optimization. It provides a continuous evidence stream that strengthens decisions long after launch.

Clear examples of what we can help you with

Male pharmacist picking prescription medication in a drug store

RWE study reveals sustained efficacy of diabetes treatment

This peer-reviewed RWE study on the efficacy of diabetes treatment reveals sustained blood sugar reductions and actionable insights for improving adherence.

Colleagues analyzing data in a meeting

Improving ADHD treatment strategies with real-world data

Learn how real-world data improves ADHD treatment strategies by offering insights into patient demographics, trends, and resource optimization.

Girl receiving a vaccine at the doctors

Forecasting trends to drive vaccination uptake in Denmark

Learn how real-world evidence improved vaccination uptake in Denmark, helped address disparities in the private market, and supported strategic planning.